Alicia Seda’s career has been defined by her commitment to turning potential into performance. From her beginnings in the Army National Guard to leading high-performing teams in IT and SaaS sectors, Alicia has always been driven by the power of strategic thinking and the impact of transformational leadership.

With a background that spans military service, IT security, and global operations, Alicia is uniquely positioned to understand the complex challenges faced by today’s leaders. Her approach is rooted in empathy, adaptability, and an unwavering focus on achieving excellence. Whether it's through one-on-one coaching, leading workshops, or advising on strategic initiatives, Alicia inspires others to think outside the box, embrace change, and lead with purpose.